Skip to content

  • Projects
  • Groups
  • Snippets
  • Help
    • Loading...
    • Help
    • Support
    • Submit feedback
  • Sign in / Register
M
marketingknowledgebase
  • Project overview
    • Project overview
    • Details
    • Activity
  • Issues 5
    • Issues 5
    • List
    • Boards
    • Labels
    • Service Desk
    • Milestones
  • Merge Requests 0
    • Merge Requests 0
  • CI / CD
    • CI / CD
    • Pipelines
    • Jobs
    • Schedules
  • Security & Compliance
    • Security & Compliance
    • Dependency List
    • License Compliance
  • Packages
    • Packages
    • List
    • Container Registry
  • Analytics
    • Analytics
    • CI / CD
    • Code Review
    • Insights
    • Issues
    • Value Stream
  • Wiki
    • Wiki
  • Snippets
    • Snippets
  • Members
    • Members
  • Collapse sidebar
  • Activity
  • Create a new issue
  • Jobs
  • Issue Boards
  • Dorine Glenn
  • marketingknowledgebase
  • Issues
  • #5

You need to sign in or sign up before continuing.
Closed
Open
Opened Aug 12, 2025 by Dorine Glenn@dorineglenn083
  • Report abuse
  • New issue
Report abuse New issue

Improving Online Advertising Returns for Saudi Businesses

Key considerations:

  • Longer decision periods in Saudi purchase journeys
  • Family influence factors in buying choices
  • Messaging as a major but difficult-to-track impact medium
  • In-person validation as the last purchase trigger

Key improvements included:

  • Transparent shipping times for different regions of the Kingdom
  • Different fulfillment selections including same-day service in major cities
  • Comprehensive monitoring with local alerts
  • Changeable arrangements for deliveries

Successful approaches included:

  • Curating products aligned with Saudi expectations
  • Modifying product descriptions to showcase features important to Saudi customers
  • Seasonal collections for cultural events
  • Dimension modifications for local norms

Essential features included:

  • Adapted structures for right-to-left scanning
  • Script-optimized typography
  • Regionally adapted visuals for each linguistic approach
  • Harmonious brand experience across dual versions

Remarkable results:

  • Temporary channels exceeding Visual platforms for particular merchandise
  • Late promotion substantially surpassing afternoon campaigns
  • Video media delivering better ROI than static graphics
  • Handheld effectiveness outperforming laptop by significant degrees

For a premium company, we created a regionally-appropriate attribution model that understood the special path to purchase in the Kingdom. This strategy discovered that their social media expenses were truly producing 286% more returns than previously assessed.

For a financial three sixty agency services client, we developed a website that thoughtfully balanced worldwide expectations with regionally significant aesthetic features. This technique improved their audience credibility by ninety-seven percent and applications by 74%.

For a financial customer, we developed a flexible design system that automatically transformed navigation, text presentation, and organization based on the active language, generating a forty-two percent increase in audience participation.

Last month, a apparel company contacted me after spending over 150,000 SAR on social media advertising with limited results. After revamping their strategy, we achieved a 631% growth in return on ad spend.

Effective approaches:

  • Adding Saudi financial services like STC Pay
  • Upgrading native descriptions
  • Featuring Saudi assistance presence
  • Incorporating credibility indicators tailored for Saudi customers

After extended periods of underwhelming outcomes in the Kingdom, their optimized strategy created a significant improvement in purchase ratios and a one hundred eighty-seven percent boost in average order value.

For Ads-git.beanonetwork.com a doctor's office in Jeddah, we increased their map appearances by ninety-four percent by verifying their company details was thoroughly consistent in both Arabic and English throughout all listings.

This involved:

  • Prominent presentation of physical presence details
  • Featuring of trusted transaction options like STC Pay
  • Comprehensive refund procedures with Saudi applications
  • Native support access

Recently, a restaurant owner in Riyadh complained that his establishment wasn't visible in Google results despite being well-reviewed by customers. This is a frequent problem I see with local businesses throughout the Kingdom.

For a premium shopping brand, we implemented a sophisticated bilingual framework that automatically modified layout, menus, and material organization based on the active language. This technique enhanced their user engagement by over one hundred forty percent.

For a fashion brand, we executed a thorough channel effectiveness assessment that uncovered their best performing channels were entirely distinct from their international norms. This finding allowed a redistribution of investment that increased their total ROI by over two hundred percent.

Linked issues

  • Discussion
  • Designs
Assignee
Assign to
None
Milestone
None
Assign milestone
Time tracking
None
Due date
None
0
Labels
None
Assign labels
  • View project labels
Reference: dorineglenn083/marketingknowledgebase#5